The $100K Offer Playbook

Discover the exact framework for creating, pricing, and selling a premium offer that commands six figures—with ease.

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The $10,000 Cashflow Keynote: Speak Once, Get Paid for Life

A single keynote can create six-figure cashflow—if you know how to position it.

For 15+ years, I’ve helped women turn their expertise into premium speaking careers—not by speaking more, but by speaking strategically.

✔ If you are giving away your best content for free, this is for you.
✔ If you have been underpricing your speaking, this is for you.
✔ If you want to use speaking to drive premium revenue without endless travel, this is for you.

Speaking is one of the fastest paths to high-ticket authority—but only if you structure it properly.


Why Most Speakers Stay Underpaid

Most entrepreneurs think that getting paid to speak is the goal.

It’s not.

The goal is to make your keynote the cashflow machine that fuels your business.

Too many women negotiate low fees instead of positioning for high-ticket stages.
They see speaking as a one-time check instead of a long-term revenue generator.
They don’t use their keynote to drive premium business opportunities.

Take Kathleen Day.

She was already a strong communicator but wasn’t using her voice to its highest potential.

✔ She stopped speaking for exposure and started structuring her talks for revenue.
✔ She leveraged her speaking into premium consulting and corporate contracts.
✔ She built a high-ticket speaking business with repeat clients.

Speaking should not be just a paycheck—it should be a profit strategy.


The 3 Speaking Shifts That Create Cashflow

If you are ready to use speaking to elevate your authority and income, these three shifts must happen now.


1. Your Speaking Fee is the Starting Point—Not the Goal

Most speakers are too focused on getting paid for one speech instead of using one speech to create long-term revenue.

✔ If your speaking isn’t leading to bigger contracts, clients, or deals, you are leaving money on the table.
✔ If you are charging based on “industry standards” instead of positioning your expertise at premium rates, you will always stay underpaid.
✔ If you are speaking for exposure instead of equity, you are working backwards.

Kathleen didn’t just start booking higher-paying stages.

She structured her speaking for cashflow and never looked back.


2. Your Keynote Must Be a Business Generator

Your signature talk should not just educate—it should elevate and convert.

If your talk doesn’t position you as the expert in the room, you’re doing it wrong.
If your audience isn’t moving toward working with you, your messaging needs refining.
If your keynote isn’t leading to premium opportunities, you’re speaking for sport—not for scale.

Kathleen used her keynote to land corporate consulting deals and multi-session training contracts.

Your speaking should be creating premium opportunities—not just filling your calendar.


3. High-Caliber Speakers Move Differently

High-ticket speaking isn’t about talking more—it’s about talking to the right rooms.

✔ If you aren’t marketing yourself for high-value stages, you will stay at entry-level events.
✔ If you aren’t positioning yourself as a sought-after speaker, you will always have to pitch.
✔ If you don’t have a clear premium offer attached to your keynote, you are losing money every time you step on stage.

Kathleen stopped taking low-value speaking engagements and started commanding rooms that paid her well—both on and off stage.

Your next paid speaking opportunity should be the start of a high-ticket business strategy, not just a one-time check.


Biblical Truth: Your Voice Was Meant to Open Doors

“A person’s gift makes room for them and brings them before great men.” – Proverbs 18:16

Your ability to communicate is not just a skill—it’s an asset.

When you position your voice correctly, your opportunities expand effortlessly.


Your Next Move

If you are ready to build a high-ticket speaking career, command premium fees, and structure your keynotes for long-term cashflow, Brand Class is the next step.

  • Position your keynote for premium stages.
  • Use speaking to drive consistent high-ticket revenue.
  • Elevate your authority and get paid like a leader.

Your voice is an asset. Make sure it’s working for you.

ABOUT THE VISIONARY

I’m Marshawn Evans Daniels

Business mentor to power players, architect of iconic brands, and the go-to strategist for women ready to multiply their income and influence. I don’t teach women how to make a living—I teach them how to build empires, command wealth, and move like moguls.




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